Helping you solve your important lead generation challenges
– lead quality, conversion ratios or client retention

What we do

Strategic planning. Marketing automation. Compelling Content. To engineer a scalable, transparent process that delivers optimal results.

How We Do It

If you want to boost lead generation, conversion and customer retention, Sales Process Engineering (SPE) can help.

The Sales Process Engineering workshop: aligns your marketing and sales teams and systems with what your prospective buyers really want, to boost new business.

CRM specification and optimisation: to automate and accelerate your sales process with a CRM system to meet your exact business needs.

Compelling Content: We plan, produce & manage campaign content for your CRM and lead generation – for PR news/ features, case studies, social media and sales support material.

Align Marketing

Our Services



The strategic planning system for lead generation, to align marketing & sales with identified opportunity


Prove your business case with new insights and case studies: research, copywriting & management


Find the buyers: we research the ‘personas’ of who they are, what they want, how decisions are made


CRM specification, optimisation and content development for maximum lead generation and retention


We’ve run Sales Process workshops for many UK and EMEA organisations

Align, Engage, Sell

Contact us and we will send you the sales process system overview. It’s the first step towards CRM automation and a lead generation engine to meet your business growth needs and goals.

Patrick Rea
Fellow, Chartered Institute of Marketing
Chartered Marketer